Score Big Traffic with A Community Post
Many people toil away on their blogs, spending hours researching topics and tweaking the text, all in hopes of driving big traffic to their site. There is actually a way to do so that requires no writing at all. Not only that, you will be able to forge strong relationships with established bloggers in your niche, and all the while getting your content in front of a massive audience.
It’s as simple as this….
Write what is known as a “community post.” That’s a phrase that has been used before, yet no-one seems to know exactly where it originated.
What exactly is a community post, you ask?
The goal of a community post is to come up with a question that you think a lot of your readers will find interesting and be willing to respond to. You then pose that question to as many bloggers in your niche as you can, using all of their answers in a single blog post.
That may very well be the perfect way to start building relationships with the experts in your market. It’s also a fantastic way to get your hands on some free content, and to get your own content in front of the people that follow those ever so popular bloggers.
Here are some questions you might consider asking……
For this example, let’s imagine that you have a blog devoted to internet marketing. You might ask….
“You have a very limited budget and only 2 hours of free time per day. What steps would you take to start making $100 per day?”
“What single piece of advice would you give to new internet marketers?”
“Which tool would you miss most if you could no longer use it in your business ventures?”
You can begin to see how that might work.
Here are some questions for a beauty blog if you had one:
“What is your favorite moisturizer and how much does it cost?”
“Do you have any homemade beauty products that you regularly use and can we get the recipe?”
“What is the one beauty book that has helped you the most?”
Once you are happy with the question you wish to ask, simply e-mail it to as many people in your market as possible. Be sure to let them know that their responses may be used in a future blog post, with a return link added to their quote. That is often enough to get people to draft a response.
They understand that the answer doesn’t have to be long-winded and they also understand the importance of exposure and backlinks to their blog.
Once you have received about 10 responses, you should set about writing a brief introduction, basically outlining what the question was and why you asked it in the first place. The main body of the article should then be made up of the answers, making sure to add a link back to the contributor’s blog.
Much as you would when receiving a gift of some sort, you should also send a thank you to each contributor once the post goes live. You can use that opportunity to ask them if they would like to share the finished piece with their followers.
You are likely to find that the vast majority will be happy to share your link, especially since their expertise is integral to the complete piece. It’s that sharing through their own blog, as well as their social media outlets, which will drive a ton of traffic to your blog.
The basic premise of the community post is stunningly simple. Think of a question; ask the experts in the niche that question, and then blog the answers.
Even if your first post doesn’t generate the amount of traffic you had hoped for, you will still have started to build relationships with experts that will be sure to help you in the long run.
Your mission, should you accept it, is this:
- Think of an interesting question to ask
- Seek answers from 20 or more bloggers in your niche
- Take their answers and create a blog post with them
- Ask the respondents to share your finished piece
- Send a thank you to each of the respondents
- Sit back and watch as the visitors come pouring through your virtual doors.
Have some fun with this! Building relationships with others will not only build your blog/business, but it will help you to feel connected to a larger community of people who share the same interests.
All the Best!